Designed with intention.

After years in fashion design, I realised women didn't need more clothes.

They needed better foundations.

Pieces that worked together, lasted beyond a season and made getting dressed feel effortless.

That's why I created SELFE.

Learn more about our philosophy
Discover The Celeste Tee
Explore The Blanche Pant
Shop The Audrey Skirt
Layer With The Lucille Shirt
Dressing Between Seasons

Not more pieces. Better foundations.

New tones. Familiar foundations. Pieces designed to work together.

EXPLORE WARDROBE FOUNDATIONS
The SELFE Wardrobe

Foundations to build on.

SHOP WARDROBE FOUNDATIONS
  • SELFE Celeste Tee in White – front view of refined cotton tee with clean modern silhouette
    Side view of the SELFE Celeste Tee in White – elevated cotton tee with relaxed modern fit
    Back view of the SELFE Celeste Tee in White – classic cotton tee with minimal tailored shape
    Detail of the SELFE Celeste Tee in White showing soft cotton fabric and refined neckline
    SELFE Celeste Tee in White styled with tailored separates – elevated everyday essential in motion
    SELFE Celeste Tee in White – ghost front view of elevated cotton wardrobe essential
    Back ghost view of the SELFE Celeste Tee in White – minimal cotton tee with clean silhouette
    SELFE Celeste Tee in White styled with the Adeline Pant – modern wardrobe foundation

    The Celeste Tee

    $100.00
    $100.00
  • The Ines Tank
    The Ines Tank
    The Ines Tank

    The Ines Tank

    $90.00
    $90.00
  • The Sawyer Skirt
    The Sawyer Skirt
    The Sawyer Skirt

    The Sawyer Skirt

    $330.00
    $330.00
  • The Ida Shirt
    The Ida Shirt
    The Ida Shirt
    SELFE Ida Shirt in White – front view of relaxed cotton shirt with clean modern silhouette
    Back view of the SELFE Ida Shirt in White – relaxed cotton shirt with minimal tailoring

    The Ida Shirt

    $280.00
    $280.00
  • The Sawyer Skirt
    The Sawyer Skirt
    The Sawyer Skirt
    Ghost image front view of the Sawyer Skirt in black cotton, displaying the full gathered circle skirt design.
    Ghost image back view of the Sawyer Skirt in black cotton, highlighting the volume and gathered waistband.

    The Sawyer Skirt

    $330.00
    $330.00
  • The Blanche pant
    The Blanche pant
    The Blanche pant
    The Blanche pant

    The Blanche pant

    $220.00
    $220.00
  • The Ines Tank
    The Ines Tank
    The Ines Tank
    The Ines Tank

    The Ines Tank

    $90.00
    $90.00
  • The Lucille Shirt
    The Lucille Shirt
    The Lucille Shirt

    The Lucille Shirt

    $240.00
    $240.00

INTRODUCING

The Ines Tank

A new foundation for the everyday wardrobe.

Designed to sit close to the body, The Ines Tank is crafted from a soft Tencel and wool blend with just the right amount of stretch.

Lightweight, fitted and made for layering — a considered base to wear on its own or build upon, season after season.

Discover The Ines Tank
Wardrobe Formula 01

Three essential pieces. Countless ways to wear them. Build the foundations of your wardrobe with timeless staples designed to work together, season after season.

DISCOVER WARDROBE FOUNDATIONS
Try At Home With Mirra

Finding the right fit shouldn't feel uncertain.

Try selected SELFE styles at home before committing.

Learn More